Category: Sales

As an e-commerce retailer, no two days are the same, especially when it comes to balancing your sales and inventory.

For most e-commerce brands, seasonality is treated as a prediction challenge. Teams try to estimate how big the next peak will be, how much inventory to buy, or how aggressive campaigns should run. But this mindset misses the real point.

Optimizing your inventory for seasonal variations takes focus, energy, and more manual work than you probably have time for. But failing to plan for seasonality could cost you even more.

A trusted tool for every modern retailer, the right sales forecast can lead to better purchasing decisions and healthier cash flow. And that’s crucial, because purchasing and cash flow are two of the top 10 areas where most ecommerce businesses fail.

But whether you’re a new or experienced store owner, the task of getting sales forecasting right can leave you feeling overwhelmed — especially when attempting to forecast for new product launches.

We’re not going to sugarcoat it. Managing inventory is hard — and nailing your forecast accuracy? That’s probably the hardest part of all.

From varying lead times to unforeseeable supply chain issues, it’s no surprise so many e-commerce retailers struggle to balance stock levels.

You have a profitable online store with fantastic products to pull shoppers through your digital door—but if you want recurring sales and revenue, it’s actually what happens after the sale that keeps customers coming back for more.

Selling in the USA has become ultra-profitable over the years, But there’s a knack to making it work. Join us as we share the secret recipe

If you’re an ambitious eCommerce entrepreneur, there’s a growing list of reasons to add the US to your selling location wish list. 

Higher stockout costs due to lack of stock is one of the worst things that can happen to any online retailer. While in offline retail, a stock-out has the solitary impact of lost sales until the next batch arrives, in online retail, it means loss of ranking position, which has a much longer-lasting effect. What can a seller do to keep this from happening? Usually, retailers place all their focus on inventory replenishment. But the truth is that two lines of attack can help you avoid stock-outs—inventory and sales.