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Category: Sales

Sales Increase vs. Lost Sales Reduction: A Story of Two Retailers

Sales Increase vs. Lost Sales Reduction: A Story of Two Retailers

From Amazon to Shopify and beyond, no matter which corner of commerce you operate in, you lose sales when your products go out of stock.

Every year, retailers lose an estimated $1.8 trillion due to inventory mismanagement. That’s roughly 7.8% of total global retail sales.

At Flieber, our team has onboarded over 3 million SKUs. We’ve found that the number for this subset of products is even more drastic: our calculations point to an average of 11.2% in lost sales

To understand the impact of these numbers on your own business, let me tell you the tale...

Understanding the Real Impact of Stockouts in Your Business

Understanding the Real Impact of Stockouts in Your Business

If you’re here, you know stockouts can harm your business in more ways than one.

Whether it’s maintaining your marketplace rankings, protecting your market share, or scaling your revenue to $10M and beyond, keeping your business free from stockouts can help you get there faster.

But in order to avoid stockouts, you first need to understand how they impact your business. Let’s get started.

How to Balance the Risk of Stockouts vs. Overstocks

How to Balance the Risk of Stockouts vs. Overstocks

Stockouts and overstocks are part of the game in modern commerce. But that doesn’t mean you can’t control their impact on your business. 

As a retailer, it’s your job to make sure you have enough of your bestsellers to satisfy demand, while avoiding the trap of overstocked inventory.

Today, we’re taking a closer look at the risks involved with stockouts and overstocks, and sharing practical tips to help you strike the right balance.

3 Ways to Combat Lost Sales Due to Stockouts

3 Ways to Combat Lost Sales Due to Stockouts

If you’re here, you know your inventory mistakes are costing you a lot more than lost or deferred transactions.

Inventory constraints like low inventory, stockouts, and overstocks, can do long-term damage to your margins and future sales. For some, it can take weeks or even months to recover from a single miscalculation in your forecasts.

So, how do you fix it? The solution to inventory problems doesn’t stop at better forecasting. It’s a combination of better planning, better visibility, and quick course correction.

Let’s break it down.

Product Lifecycle Management: 3 Strategies to Boost Your E-Commerce Sales and Profits

Product Lifecycle Management: 3 Strategies to Boost Your E-Commerce Sales and Profits

Imagine waking up to discover that just 17 of your 220 SKUs generated 80% of your profits. For Flieber CEO Fabricio Miranda, this was one of many harsh reality checks in his past e-commerce career.

From that moment on, he began to manage his brand as a portfolio of products, carefully considering the lifecycle phase of each one to maximize growth and profitability

Because the truth is, the steps that got you to early success with a couple of products, aren’t enough to build an enduring brand. As a product matures, you need different strategies to stay...

8 Inventory Reports to Help Scale Your Business

8 Inventory Reports to Help Scale Your Business

With a couple of best-selling products under your belt, you’re ready for the next phase of e-commerce growth. But with each new product you launch comes a host of new challenges.

Suddenly, you’re dealing with new suppliers, varying lead times, and unpredictable sales patterns.

To keep your retail operations running smoothly, you need a central source of truth for understanding what's happening with your inventory today and what will happen in the future.

5 Ways to Measure Lost Sales Due to Inventory Constraints

5 Ways to Measure Lost Sales Due to Inventory Constraints

If you’re like most retailers, you’re losing sales in more ways than you think.

Understanding your lost sales isn’t just about tallying up the number of times you sold less than you should have because you stocked out.

No matter what or where you sell, customer returns, backorders, missed conversions, and lost rankings can all have an impact on your brand’s current and future sales.

To scale your revenue and protect your investment in customer acquisition, here are five things you don’t want to overlook when measuring lost sales.

Making These Mistakes? Learn to Prevent Lost Sales Due to Stockouts

Making These Mistakes? Learn to Prevent Lost Sales Due to Stockouts

In a perfect world, you’d always have enough inventory to fulfill all your sales.

But this is the real world. And here, you have to be extremely good at projecting future sales if you want to make sure you don’t run out of stock.

Got Stockouts? Know the Telltale Signs of Lost Sales from Stockouts

Got Stockouts? Know the Telltale Signs of Lost Sales from Stockouts

In business, there’s nothing like the pain of knowing you could be making more money than you already are.

Backordering for E-Commerce: 5 Steps to a Profitable Strategy

Backordering for E-Commerce: 5 Steps to a Profitable Strategy

For certain retailers, the publicity you can garner when a viral product is low in stock is more precious than gold. But for most, not having enough inventory has the opposite effect

Lost sales and increased inventory costs are just some of the risks involved with putting e-commerce products on backorder. But what many retailers don’t realize is that it is possible to get the best of backordering, using it to increase sales while maintaining inventory control.

In this guide, we'll reveal the benefits of backordering in the current e-commerce climate...